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It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

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Easter Moai Phone 5:28 AM

Here’s a phone that’s intuitive, functional and sleek; people let’s scrutinize the Easter Moai. It wouldn’t be a futuristic phone, if it didn’t have a touchscreen LCD! For convenience, all the function keys are reserved to the slant edge, which I think is brilliant. The face has just the essentials slated to the corner edge, giving the much needed screen-space that most people demand these days. It sits pretty, on a slanted dock for recharging. And when it’s parked there, the phone doubles up as a music player with bombastic speakers.

Designer: Joong-Ho Choi

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