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It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

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Walkman Inspires DAP 5:34 AM

Walko Audio Player is inspired by the simplicity of the retro walkmans that had no-fuss features. Lemme round up its proposed specs for you: a full e-ink touch screen with automatic backlight when it’s dark; two bold black lines that indicate volume control and timeline; 4GB of memory (amount used up is displayed boldly); 3.5mm standart jack for headphones; Bluetooth 3.0. What makes it promising is the vow of low power consumption so that it lasts you longer than ever!

Designer: Dimo Trifonov for Studio Nufabric

Walko Audio Player by Dimo Trifonov of Studio Nufabric from Takashi Yamada on Vimeo.

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