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It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

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Dirty Kitchen Towels Make Me Sad 5:40 AM

Kitchen dish towels are basically vacation spots for the propagation of bacteria. Put it under a microscope and I’m sure you’d see a whole Club Med resort. Gross! We don’t wash our kitchen towels nearly as often as we should. WIPE-C DISHCLOZ is a mini washer designed just for kitchen towels. Drop it in the very cool iris opening top and voila! Clean kitchen towels. Not sure if it uses water and detergent but I’m already sold on the idea.

Designer: Hye-Jin Jang

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