It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
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|Lucky Russian Trolly Ticket Cookies||5:54 AM|
Mouthful! Believe it! These cookies were designed by returning Yanko champions at Art Lebedev Studio for the Russian Ministry of Transport. In Russia where bus, train, and trolley tickets run rampant, superstition also flows freely. The Russian ticket trick is the following: when the first three digits added up equal the last three digits, the holder should eat the ticket for good luck! Design has made this luck devouring much less ink-intensive. Yummy lucky cookies!
Here at Yanko, we’re definitely into food. Housing it, preparing it, and most of all, eating it. It’s not often that an industrial designer gets to design the food itself. Here in cookies, (and sometimes in chocolate,) the designer’s mind may roam free.
All you need is a cookie cutter or a chocolate stamp. And maybe a drink of that deadly-looking red liquid down there in picture number three. What do you think that is? These “Lucky Ticket” cookies are simple and wonderful - in the same vein as American fortune cookies. The most significant difference being the luck - all the cookie tickets are winners!
Eat em up!
Designer: Art Lebedev Studio