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It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

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Smokey The Bear Approved 5:55 AM

The Shooter fire extinguisher makes all those years of Nerf gun practice worth while. Simply put it’s a light weight gun loaded with CO2 cartridges. There’s a laser guidance system to help you aim and an alarm button to let others know there’s a fire-a-comin! This has a coolness factor of 10 but how much do you wanna bet people would shoot these off just because it’s sadistically fun?

Designer: Eunjung Kim, Yangwoo Kim & Junyi Heo

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